One of the things I love about my job is that it’s different every day.  It’s one of the reasons that robots, tech, and big banks haven’t successfully made inroads into taking agents’ jobs. Buying or selling a house is much more complicated than buying an airline ticket or booking a hotel room. It’s not brain surgery, but real estate is often a person’s most significant investment asset, so having competent and practical assistance is critical. Luckily, each day I wear a different hat, pulling from experiences from an almost 20-year-long career. Here are just a few of the ways we spend our days. 




  1. Assist buyers with finding a home that meets their needs and budget
  2. Help sellers prepare their home for sale and list the property on the market
  3. Advise clients on the current market conditions and the likely sale price of a property
  4. Negotiate offers and contracts on behalf of clients
  5. Coordinate inspections, appraisals, and financing
  6. Oversee the closing process and ensure all necessary paperwork is completed and filed
  7. Market properties through various channels, including online, social media, and traditional advertising
  8. Host open houses to showcase properties to potential buyers
  9. Connect clients with other professionals, such as home stagers, photographers, and attorneys
  10. Keep clients informed about the status of their transaction and any developments in the market
  11. Answer clients’ questions and provide guidance and support throughout the process
  12. Help clients understand the terms and conditions of contracts and other legal documents
  13. Assist with scheduling and coordinating showings of properties
  14. Provide information on the local community, including schools, amenities, and other points of interest
  15. Research and analyze comparable properties in the area to help clients determine the value of a home
  16. Prepare and present market analysis reports to clients
  17. Attend industry events and stay up-to-date on the latest trends and best practices in real estate
  18. Network with other real estate professionals and build relationships with potential clients
  19. Manage a database of potential buyers and sellers
  20. Follow up with leads and potential clients
  21. Respond to inquiries from clients and other real estate professionals
  22. Collaborate with other agents and brokers to market and sell properties
  23. Attend meetings with clients and other professionals, such as attorneys and mortgage lenders
  24. Provide guidance on preparing a home for sale, including recommending repairs or updates
  25. Advise clients on how to stage a home to make it more appealing to buyers
  26. Conduct research on the local real estate market and stay informed about changes and trends
  27. Assist clients with the preparation of paperwork and documents needed for a sale or purchase
  28. Review contracts and other legal documents to ensure they are accurate and complete
  29. Work with clients to develop a budget and financial plan for the purchase or sale of a home
  30. Help clients understand the mortgage process and assist with finding financing options
  31. Connect clients with mortgage lenders and other professionals who can help them secure financing
  32. Attend continuing education courses to stay up-to-date on industry regulations and best practices
  33. Maintain accurate and complete records of transactions as required by the state
  34. Utilize marketing tools and strategies, such as email campaigns and targeted advertising, to reach potential buyers and sellers
  35. Attend industry events and conferences to network with other professionals and stay up-to-date on industry trends
  36. Communicate with clients through various methods, including email, phone, and in-person meetings
  37. Review contracts and other legal documents to ensure they are accurate and complete
  38. Connect clients with professionals who can help them secure financing, insurance, etc.
  39. Help clients understand the local real estate market and trends
  40. Provide guidance on pricing, staging, and marketing a home for sale
  41. Respond to inquiries and requests from potential buyers and their agents
  42. Maintain accurate and up-to-date records of client communication
  43. Stay informed about local zoning laws, regulations
  44. Assist with the relocation process, including helping clients find temporary housing and connecting them with resources in their new location
  45. Help clients find and connect with contractors
  46. Attend closing meetings and help clients understand the documents they are signing
  47. Manage the transaction process from start to finish
  48. Provide post-sale support, such as helping clients find contractors or other professionals for home repairs or renovations
  49. Keep clients informed about changes in the local real estate market
  50. Develop and implement marketing campaigns to promote properties and services
  51. Create and maintain a professional website
  52. Use social media to promote listings and connect with potential clients
  53. Use email marketing to promote listings and services
  54. Create and distribute marketing materials, such as brochures and flyers
  55. Attend real estate industry events, such as conferences and trade shows
  56. Join local real estate industry groups and organizations
  57. Participate in community events and charities to build relationships and promote the business
  58. Build and maintain a network of vendor contacts, including other real estate agents, mortgage lenders, home inspectors, and lawyers
  59. Develop and maintain relationships with clients, including keeping in touch after the sale
  60. Stay up-to-date with changes in real estate laws and regulations
  61. Understand and adhere to fair housing laws and ethical standards
  62. Manage a database of  clients
  63. Use real estate software and technology, such as CRM systems and MLS platforms
  64. Create and maintain a business plan
  65. Set and track business goals and objectives
  66. Create and track marketing and advertising campaigns
  67. Use data and analytics to inform business decisions
  68. Monitor and evaluate the effectiveness of marketing and advertising efforts
  69. Track and report on key performance indicators, such as sales volume and customer satisfaction
  70. Identify and pursue new business opportunities
  71. Develop and implement strategies to retain and grow the business